Le Boat and Roots Launch Exclusive Rideau Canal Collection
Le Boat has teamed up with Roots Canada to launch their exclusive Rideau Canal Collection. Roots is a beloved Canadian Company and premium outdoor-lifestyle brand, while Le Boat offers a luxury outdoor experience on the UNESCO World Heritage Rideau Canal. This brand partnership is ideal as both companies aim to inspire travelers to get outside, enjoy the Canadian outdoors and create their own adventure in both comfort and style.
Lisa McLean, North America Marketing Manager said, “Le Boat is very excited to partner with such an iconic Canada brand to for both our staff uniforms and our new consumer line of Roots merchandize celebrating the UNESCO World Heritage Rideau Canal. Working with team at Roots to design a limited-edition Rideau Canal collection of clothing is very exciting and we are proud to offer our guests Roots high-quality clothing to commemorate the unique outdoor experience on the Rideau Canal in Ontario, Canada.”
The Limited-edition Rideau Canal Collection includes a variety of items for both men and women:
- Limited-Edition ‘Destination’ T-Shirt features a map of the Rideau Canal on the front and a features list of the Rideau Canal lock stations and key stops on the back of the shirt
- Iconic Le Boat Canadian T-shirt with unique Canadian icons
- Roots Cooper Rideau Canal, Canada “City” signature Hoodie (available in men’s black and woman’s red and blue salt & pepper)
- Roots navy blue Kanga Zip with Rideau Canal & Le Boat logo insignia
- 3 Baseball Caps to choose from - each with a custom Rideau Canal design
Now available to purchase at Le Boat’s North American Head Office located at 1 Jasper Ave., Smiths Falls Ontario, or watch for a Le Boat-Roots Pop-up Shop coming soon to a destination along the Rideau Canal this summer! www.leboat.ca #LeBoatROOTSPopup
About Le Boat
Le Boat, a leader in canal boat rentals in Europe, has more than 50 years of experience across 8 European countries. Le Boat arrived in Canada in 2018 and now has a local fleet of 24 boats available for rental on the Ontario’s UNESCO World Heritage Rideau Canal. With no previous boating experience or boat licence required, Le Boat shows you how to captain your boat at your own pace on a flexible itinerary while you cruise historical waterways and explore the outdoors. Choose a 3-5 night short boating break or a 7-10+ night vacation. All Le Boat luxury houseboat rentals come with a fully equipped kitchen, fresh linens and bedding, and top sun deck with BBQ hot plate. Who’s onboard?
About Roots
Established in 1973, Roots ("Roots Canada") (TSX: ROOT) is a premium outdoor-lifestyle brand. We unite the best of cabin and city through unmistakable style built with uncompromising comfort and quality. We offer a broad range of products designed for life's everyday adventures, including women's and men's apparel, leather goods, footwear, accessories, and kids, toddler and baby apparel. Starting from a little cabin in Algonquin Park, Canada, Roots has grown to become a global brand. We operate more than 100 retail stores across North America and ship to more than 60 countries worldwide via roots.com, our eCommerce platform. We also have more than 100 partner-operated stores and sell our products through leading third-party retail sites in Asia. Roots Corporation is a Canadian corporation doing business as "Roots" and "Roots Canada".
